Ribs, Blues, and Internet Marketing

You’re probably wondering what the heck that headline means…well, let me explain…

The past two evenings I had the opportunity to attend a Men’s event at the church that I belong to…the event was titled Ribs & Blues and the basic concept was to get a large group of guys together for a nice dinner (they catered in Famous Daves..mmMMmm ) and then listen to some Blues music performed by one of the worship leaders of the church and ‘his’ band.

Both nights were outstanding. The ribs were excellent and I got to listen to one of my favorite performers, Steve Duede. You can check him and his band out here. Check out the YouTube video of Noah, the harmonica player….he’s not bad.

Last night, during a break between songs, he made mention of the performance the night before and how that was just a ‘rehearsal’ for last night’s gig. He was right…the Sunday night gig was good, but not as good as last nights. They played for nearly 20 minutes longer than they did the night before and they did a lot more improv during the show.

But his comment got me thinking about the Information Marketing biz and how we do things.

In the beginning, we fumble around trying different things. Some may work, some may fail. But it’s sort of like a rehearsal. You’re practicing to get things to work without much effort.

Once you figure out what works you can refine it and repeat it. Rinse, Repeat. Rinse, Repeat.

Having things on autopilot. Isn’t that our goal in the Information marketing business?

Speaking of rinsing and repeating, one of the most important things you can do as an Information Marketer is to refine your email marketing and list building skills.

I have come across a set of video tutorials recently that will knock your socks off.

Are your emails pulling in $300-500 each time you send one out?

If they aren’t, you definitely need to look at the Responsive Email Marketing Video Tutorials!

This is a simple secret that most beginning email marketers miss. So they waste their time trying to grow their list bigger and bigger – thinking it’s the only way to increase their sales.

But the truth is, you can much more easily double your sales by writing a more responsive email rather than trying to double your number of subscribers.

Find out more here.

Now…to be honest, I ate way too many ribs the past couple of days, so I need to go take it easy for a while…

Til next time,

Here’s to YOUR Successes

Ron

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Tagged with: Email Marketing • Information Marketing • Responsive Email Tuturials • Steve Duede

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