Welcome back…wow! What a week this has been. If you missed it last night, Willie Crawford and Doug Champigny held a traffic generation teleseminar. This seminar was scheduled to go for two hours…when it was all done and finished, they had gone for over 3 1/2 hours!

Great stuff and you can still reserve your copy of the audio and transcript by signing up here.

It will be available on July 9.

Ok, this will be the last installment of my article marketing posts and early next week I am going to be starting a series about web hosting for newbies. Be sure to stay tuned for that, and if you want to be notified when I post for that series, sign up for my ezine.

Before I get in to the meat today, be sure to check out my giveaway event page for all of the giveaways that are either currently going on, or upcoming and if you are into list building (which you should be if you are in the IM biz!), be sure to sign up for one or two or three of them and get your gifts submitted!

As a quick review, the past posts have covered:

How to Use Article Marketing Effectively in Your Chosen Niche
How to Make Your Article Marketing Efforts Viral
Using Article Marketing to Drive Laser Targeted Traffic
Article Writing Ideas and
Five Benefits of Using PLR Articles

If you want more indepth info, you can pick up a free article marketing report over at 5 Star Ebooks…Ok, let’s get on with it.

So you’ve gone through all the hard work of writing a great article and you’ve sent it off to EzineArticles.com and submitted it to Article Marketer for distribution.

Is that it? Are you done with it? Not by a long shot. Don’t let all that sweat go to waste, use your article again and again to squeeze the most out of it them as you can. In other words, leverage your articles.

If you do this you won’t have to spend so much of your precious time writing new articles.

Assuming you have a well-written article of at least 400 words, here are some ideas for getting the most out of that article:

As I mentioned above, start off submitting the article to EzineArticles. This is the biggest article directory, and it makes sense to start here. You’ll stand a better chance of getting traffic because of their traffic ranking. In fact, if you do a search of your targeted keywords, you’re more likely to find your article showing higher in the search engines on EzineArticle’s website than from your own website.

If the article topic is something that would interest your list, you can send it to them in an email. This works better if the article is shorter rather than longer.

Alternately, you can lightly rewrite it, being sure to change the title, and add it to your blog. Then instead of sending the whole article to your list, you can send them a short email and use curiosity or a call to action to send them clicking the link to read it on your blog. This strategy gets them to your blog where they might take further action; like comment on your post, click on your AdSense, or buy one of your products.

If you’ve gotten a lot of positive feedback about the article, post it on a forum in your niche. This helps brand you as someone who is an expert as well as a helpful marketer.

Have your own article directory on your website. Set up a page with a list of all the articles you’ve written in this niche. Each article can have a blurb at the end that tells people they are free to publish the article on their site as long as they don’t change the article and keep the bio and link intact.

Rewrite your article and give it to affiliates so they can use it to promote your product. Affiliates appreciate having material they can use rather than having to come up with something from scratch.

Repurpose the article by shortening it and adding it to your newsletter that goes out to your list. Valuable information never goes out of style.

Take your article and split it into chunks to create an ecourse. You can easily add further detail to each chunk and end up with a 3-5 part ecourse.

You may have written several great articles on a specific subject. Bundle them together and create a report or ebook to give away, sell, enter in a giveaway, add to another product as a bonus, etc.

These are only a handful of suggestions on how you can leverage your articles. Every time you write an article, use it as many ways as you can and you’ll find you don’t need to write quite as many new articles.

For more tips, tricks, advice and in depth knowledge about article marketing, I have a free report available that you can pick up by visiting 5 Star Ebooks.

Look for the start of my web hosting posts early next week.

Here’s to YOUR Online Successes,

Ron

Continuing on with my article marketing series, today I am going to give you five benefits of using plr articles for either blog posts, creating an ebook, or submitting to directories.

One of the unfortunate reputations that PLR material has is that it is horribly written. You’ve seen those ‘bonus’ packages of 10,000 free PLR articles that you are offered as an enticement to join a list or purchase an OTO, right? Those articles are poorly written and are laced with out-of-date information. They have been around for what seems to be ions, BUT it is NOT what we’re going to explore here. Finding good, quality PLR can not only be a good value, but priceless for your internet business.

Here are some reasons why you should consider using PLR:

Using PLR can save you time. You don’t have to go to the time and trouble of writing an article from scratch. It’s been done for you. Think about how long it takes you to write an article. Now look at how long it takes you to post a PLR article on your niche blog. Take the time you’ve saved, multiply it by the number of times you use PLR articles, and use this saved time to do something else that makes you money. When you buy PLR, it’s like a step between writing your own and outsourcing them.

You have fresh content. You know the search engines like you to add fresh content and add it often. By using PLR you’re more likely to post more often and thus make Google happy. They might thank you by ranking you higher in their search engine.

You are an instant author. Maybe you don’t consider yourself much of a writer. However, you can claim most PLR articles as your own. You can add your personal touches and happily add your name to the byline. Rewriting PLR articles can help you gain confidence in your writing skills.

You are an expert. If you post articles from PLR, then you’re more likely to post more often. People will start noticing that you know what you’re talking about. This is a quick way to brand yourself as the expert in your niche. People are more likely to buy from people they’re heard plenty from. You are building trust here.

The research is done. The person who wrote the PLR did all the hard, time-consuming work – the research. You get to capitalize on their work and become the star. Add to the PLR your own experiences or examples to deliver even more value. Or use the PLR research as a jumping off point to writing your own article/blog post/report.

Ok, I was wrong, here’s a sixth benefit.

Versatility. Don’t stop at just posting the PLR to your website or blog. Put your thinking cap on and come up with more ways you can use it – bundle it together and make a report, ecourse, or ebook to sell, plug it into your autoresponder series, turn it into a report to give as an opt-in to grow your list, record yourself reading the article, etc. And for the record, you can certainly use one article in more than one way. Milk that PLR all you can.

It gets easier the more you do it.

As you can see, there are many benefits to using PLR articles.  If you’ve never tried this in your internet marketing, buy some from a trusted source and give it a try.

Here are a couple of resources for you to obtain PLR articles:

Peggy Baron and Pat Graham have a cool little membership that you can get high quality PLR articles a couple of times a month. You can find that here: My Niche PLR. Their site is very affordable and believe it or not, I don’t get a penny for referring you. I am doing this to promote the site and give their business a boost. I have known both Peggy and Pat for a while and have used their articles, so I can attest to their quality.

Another resource for you is Teri & Doug Champigny’s Easy Articles Pro. With Easy Articles Pro, you receive 100 niche plr articles every month that you can use however you wish.

Other PLR resources:

PLR Monthly

Nitro Blogging

Now remember, with any of these resources, you must take action. You can’t just sit back and allow them to collect cyberdust…doing that will get you what you have been getting up until now: nothing.

Take action, take your life back…make it happen.

Check out the current giveaway events

Til next time

Here’s to YOUR Successes.

Ron

One of the biggest hurdles that writers face when they need to write a lot of articles is how to come up with newer and fresher content. The best way is to brainstorm and come up with different ideas. But since that can get you to the point of wanting a sharp stick pushed in to your eye, here are some simple tips that might help you decide the subject of your next articles quicker.

To start with, you need to decide what type of an article you would want to write. In general there are four categories:

The List Article

The most common type of article found on the internet it is the easiest to write as well. All it needs is putting together a bunch of associated information. Examples of such type of articles can be:

“Three Ways to Change Your Readers’ Perception of You ”
“Four Deadly E-Book Mistakes”
“Three Reasons To Get Into Internet Marketing”

These types of articles have three essential parts

1. An introduction
2. Short paragraphs of minimum 2 lines describing the various objects that your article addresses.
3. A short conclusion.

The “How to” Article

This is the most interesting type of article as it describes how to make something new. Everyone likes to experiment once in a while, don’t they? These kinds of articles are generally of the form

“How To Write An Ebook”
“How Not to Become a Phishing Accessory”
“New Computer – Old Email, or How to Back up and Transfer Your Email” etc.

Just a quick plug; these are all titles of articles that I have written and you can find at EzineArticles.com

The Review Article:

What would you do if you were a golfer and you just bought the latest putter that hit the market, and all of a sudden, you are sinking everything? From 5 footers to 25 footers and you can’t miss the cup. Now, there are some that would buy it just because it’s made by (insert your favorite club brand here), but there are more that would want to get a second opinion, or some sort of review. People are looking for other opinions all the time. In this way the popularity of review articles does not come as a surprise.

The essential issues that need to be touched upon by review articles are:

The USP (unique selling point) of the product. What results does it promise.
How much of that claim does it fulfill.
Are the benefits worth the cost; and if so, who can be the prospective buyers to benefit from this.
Make sure that whatever way you choose for writing review articles you adhere to these three guidelines.

The Round Up Article

This is also a simple kind of article writing. All you need to do is to consult various sources or experts and provide an overview of a situation. This is kind of a general deduction made on the basis of certain given parameters – like general remarks, facts, arguments and judgements. It’s kind of a rounding up piece.

For example:

Now that you know about the various types of articles, you can channel your creativity in a proper course. Diversify your literary skills in exploring issues that are not exactly mundane or commonplace.

Speaking of articles and what kind to write; my friend Doug Champigny has just released another niche plr package. This one is dealing with three very popular topics. Best of all, Doug has gone above and beyond and has included:

• PLR ebook,

• Professional salespage and download page

• Amazing minisite graphics,

• WordPress blog theme to match each niche,

• 5 PLR articles for each niche,

• Affiliate graphics to help your affiliates sell that ebook!

That’s for ALL THREE niches!

Grab your PLR Spectacular 3-Pack before he decides to raise the price.

Stay tuned for the last post in my article marketing series, coming soon. But before you go, go up top and check out the giveaway events that are upcoming or currently going on….tons of gifts to choose from.

Until next time,

Here’s to YOUR Online Successes