Continuing on with my article marketing series, today I am going to give you five benefits of using plr articles for either blog posts, creating an ebook, or submitting to directories.

One of the unfortunate reputations that PLR material has is that it is horribly written. You’ve seen those ‘bonus’ packages of 10,000 free PLR articles that you are offered as an enticement to join a list or purchase an OTO, right? Those articles are poorly written and are laced with out-of-date information. They have been around for what seems to be ions, BUT it is NOT what we’re going to explore here. Finding good, quality PLR can not only be a good value, but priceless for your internet business.

Here are some reasons why you should consider using PLR:

Using PLR can save you time. You don’t have to go to the time and trouble of writing an article from scratch. It’s been done for you. Think about how long it takes you to write an article. Now look at how long it takes you to post a PLR article on your niche blog. Take the time you’ve saved, multiply it by the number of times you use PLR articles, and use this saved time to do something else that makes you money. When you buy PLR, it’s like a step between writing your own and outsourcing them.

You have fresh content. You know the search engines like you to add fresh content and add it often. By using PLR you’re more likely to post more often and thus make Google happy. They might thank you by ranking you higher in their search engine.

You are an instant author. Maybe you don’t consider yourself much of a writer. However, you can claim most PLR articles as your own. You can add your personal touches and happily add your name to the byline. Rewriting PLR articles can help you gain confidence in your writing skills.

You are an expert. If you post articles from PLR, then you’re more likely to post more often. People will start noticing that you know what you’re talking about. This is a quick way to brand yourself as the expert in your niche. People are more likely to buy from people they’re heard plenty from. You are building trust here.

The research is done. The person who wrote the PLR did all the hard, time-consuming work – the research. You get to capitalize on their work and become the star. Add to the PLR your own experiences or examples to deliver even more value. Or use the PLR research as a jumping off point to writing your own article/blog post/report.

Ok, I was wrong, here’s a sixth benefit.

Versatility. Don’t stop at just posting the PLR to your website or blog. Put your thinking cap on and come up with more ways you can use it – bundle it together and make a report, ecourse, or ebook to sell, plug it into your autoresponder series, turn it into a report to give as an opt-in to grow your list, record yourself reading the article, etc. And for the record, you can certainly use one article in more than one way. Milk that PLR all you can.

It gets easier the more you do it.

As you can see, there are many benefits to using PLR articles.  If you’ve never tried this in your internet marketing, buy some from a trusted source and give it a try.

Here are a couple of resources for you to obtain PLR articles:

Peggy Baron and Pat Graham have a cool little membership that you can get high quality PLR articles a couple of times a month. You can find that here: My Niche PLR. Their site is very affordable and believe it or not, I don’t get a penny for referring you. I am doing this to promote the site and give their business a boost. I have known both Peggy and Pat for a while and have used their articles, so I can attest to their quality.

Another resource for you is Teri & Doug Champigny’s Easy Articles Pro. With Easy Articles Pro, you receive 100 niche plr articles every month that you can use however you wish.

Other PLR resources:

PLR Monthly

Nitro Blogging

Now remember, with any of these resources, you must take action. You can’t just sit back and allow them to collect cyberdust…doing that will get you what you have been getting up until now: nothing.

Take action, take your life back…make it happen.

Check out the current giveaway events

Til next time

Here’s to YOUR Successes.

Ron

We all know how popular the social marketing site Twitter has become in the past 12-18 months. Have you joined the throngs to build your followers? Did you know that there are several marketers that are using it to it’s fullest advantage and becoming very successful with it?

Yes, there are ebooks sprouting up all over the place with instructionals on HOW to use it to it’s fullest advantage, but how many of the authors of those books have actually done it?

How about if I told you there is a brand new ebook out today that profiles 17 marketers who have used it and are extremely successful with it? Wouldn’t you consider picking it up to find out their Twitter ‘secrets’ and how they have used it to become successful?

Twitter Success Stories

My friend and accountability partner, Peggy Baron, has done something unusual. She has queried 17 different marketers about their Twittering and has gotten some juicy tips and tricks from the likes of Willie Crawford, Craig Ballentyne, Bev Clement, and Connie Ragen Green to name a few.

She has titled her new ebook; Twitter Success Stories

Peggy was kind enough to provide me with a preview copy of the book and I must say that as I read through it, I was shocked at the simple, yet effective, methods that these marketers use to increase the number of followers they have and how they use Twitter to add to their numerous income streams.

Here are a couple of the ways Twitter has been used:

One marketer has used Twitter to get past the ‘gatekeepers’ of some of a few ‘gooroos’ only to be asked to help out on a couple of projects. Find out who that was here.

Another one has used Twitter to put out the word that they were in a bind when a phone interview subject no-showed. The followers who responded ended up turning the conference call into a brainstorming session. Which Twitterer was that?

Find out who has used Twitter as a source for one of their successful products.

These marketers will tell you about their personal Twitter successes and what they’ve learned in using Twitter to grow their businesses. They will also give you TIPS to get you on the right track.

So if you’re interested in growing your business and using Twitter as another marketing tool, pick up a copy of Twitter Success Stories. I’m guessing you will come away with some great ideas you can apply to your business.

Until next time,

Here’s to YOUR Successes,

Ron
P.S. I pulled out a quote from the book for you that I liked:

“If you own a business of any size and you’re still not Twittering, you’re missing out on what amounts to a global virtual chamber of commerce networking event you can access anytime, day or night.” from Heidi Richards Mooney

I am such a total dweeb today…

If I could bury my head in the sand and hide, I would.

Oh, well, I can only say that I will learn from the mistake.

I sent an email out last night to my list(s)…I wrote it, proofread it, tested it, and everything looked good. So I queued it up to be sent…in fact I got a response from one of my readers, my accountability partner in this wacky business, Peggy Baron, about the ‘tag line’ or USP that I used in that email.

Well, it wasn’t until this morning when I started checking stats, opens, clicks, so on and so forth, that I realized what a dork I am.

When I wrote that email, I did as I normally do and wrote most of it in the HTML section of Aweber…no problems, everything was kewl…got that all formatted the way that I wanted it and then copied it into the plain text area.

Again, as I normally do.

Now the reason I do both is because I like to insert links into the emails and it looks better (at least I think so) when the link is embedded (like this)…

In the plain text version, to do the same thing, you have to do a bit of code writing to get that done (hint, hint…that is one of the lessons in the Knowledge-Application-Results newsletter – sign up in the upper right hand corner and get some cool bonuses).

As I mentioned, I am such a dweeb…

When I was looking at the email that I sent out (I am subscribed to my own list so I can make sure everything went out the way it was supposed to) in plain text…..all I could say was ‘OH CRAP!!!!!’

The plain text version of the email was almost entirely duplicated!

It was like I had the main email, then totally repeated myself again…except the link that I was trying to format was all hosed.

The only thing I can think of is that when I copied from the html portion, I ctrl-v’d twice accidentally!

You’re asking – did you not test the email before sending?

Um, yes, I did…but I only tested to my email address that is set up to receive html emails (that message went out perfectly) and not to my address that gets the plain text version.

Lesson — when testing your emails before sending them out, make sure you test BOTH versions.

I won’t let that happen again.

Again, if you would like more ‘inside information’ similar to this, but more indepth, sign up for the Knowledge-Application-Results newsletter and receive some great bonuses.

You can sign up in the upper right hand corner of this page…

Until next time..Learn from your mistakes &

Here’s to YOUR Successes…

Ron